In order gain a complete understanding of the company that the candidate is applying for, often they will research your company on social media and the company website. It’s therefore important that you provide them with the information that they are looking for. If the candidate can’t find the information that they are looking for they may well decide not to apply for the role meaning you could be missing out on some of the best candidates.
Below we have put what we feel are some of the key factors candidates look at when assessing whether or not to apply for an open role.
What good candidates want to know…
I’m reasonably happy in my current role, what’s interesting about this job…?
To attract good candidates you need to communicate the following key aspects of a vacancy:
Unique Selling points